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Global Apparel Markets
Issue 25:
1st quarter 2014

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Reports in this issue
Talking strategy: opportunities for Western apparel retailers in Russia
Profiles of major textile and clothing manufacturers and retailers in South Africa
Global apparel markets: product developments and innovations, 1st quarter 2014 (8 pages)
Trade and trade policy: the US clothing import market (32 pages)
Global apparel markets: business update, 1st quarter 2014 (29 pages)

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Talking strategy: opportunities for Western apparel retailers in Russia
published in Issue 25, 1st quarter 2014  


The consumer market in Russia remains one of the most important drivers in the Russian economy and is strong due to the country's low unemployment rate and significant growth in wages. Russian consumer habits are similar to those in the West, but Russians spend a larger proportion of their income on retail. Over the last decade, retail trade turnover in Russia has grown at double digit rates, encouraging international apparel retailers -- many of whom were finding it hard to grow in saturated Western markets -- to enter the Russia market. The Russian government is working on making the country attractive to foreign investors by improving organisational procedures and cutting bureaucracy for business. Russia's accession to the World Trade Organization (WTO) in 2012 has also helped improve procedures and has enabled foreign brands to penetrate the market faster and at lower prices. Russia's capital city, Moscow, has a large amount of retail space. But much of it is unused, and retailing in the city -- as in other major cities in Russia -- is far from reaching saturation point and there remains huge potential for further development. In "Talking strategy" this quarter, Armin Michaely, the general director of IKEA Shopping Centres Russia, part of the Sweden-based IKEA Group, discusses the key issues in the Russian apparel retail market. In particular, he discusses the strategies used by Western apparel retailers to enter the Russian market and the challenges they face. Also, he offers insight into the opportunities for Western apparel retailers in the future.

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Product Overview   

Four times a year, Global Apparel Markets provides essential and up-to-date analysis and insight into the global apparel industry.

Reports contain updates on developments in the apparel sector, trade and trade policy, research-based information on individual market sectors, business news and expert opinions on strategy to keep retailers, manufacturers and investors informed of the facts and figures which will affect their businesses.

Each issue contains:
a detailed research-based report or company profile covering information on sourcing, developments in technology, colour and/or fabric trends, market sectors such as discount retailing, or other issues which affect companies in the apparel industry;
a round-up of industry developments and innovations in the apparel sector;
a feature on trade and trade policy;
advice from industry experts on strategy; and
business news
An annual subscription to Global Apparel Markets is a cost-effective way to keep yourself and your colleagues informed about trends and developments in the global apparel industry. The reports are available on subscription in printed and electronic format.

You will also receive "Global Apparel Update" delivered to you by email, free of charge, once a month. This free supplement contains an update of business news as well as the latest product developments and innovations.

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