We also offer a flexible subscription product,
the Multi Report Package,
which allows you to select your own choice of reports from our full range,
to suit your own budget. Click here for full details.
Profile of Coolibar: a leader in UV protective clothing
published in Issue 29, 2nd Quarter 2009
USA-based Coolibar operates in a niche market of the performance apparel industry by supplying products which are designed to protect consumers from the harmful effects of ultraviolet (UV) radiation. The products are sold directly to consumers via a catalogue and a website, www.coolibar.com.
The company specialises in the design, development and sale of a broad range of certified garments and accessories which prevent UV radiation from penetrating through to the skin of the wearer. These products have been officially endorsed by a number of organisations dedicated to raising awareness about the dangers of excessive sun exposure and preventing skin cancer.
Strong product endorsements, together with growing demand for sun protective products, have helped the company to achieve big increases in sales. Since its foundation in 2001, its percentage sales growth has remained in double digits each year, despite pressure to maintain its prices at competitive levels. High sales growth has, in turn, enabled Coolibar to become one of the leading suppliers of UV protective clothing in the USA.
In the face of challenging economic conditions, the company is optimistic that it can maintain this position by focusing on the development of products which combine functionality with a high degree of comfort.
Table of Contents
Profile of Coolibar: a leader in UV protective clothing
Four times a year, Performance Apparel Markets provides an overview of the sector for performance apparel and corporatewear. It provides market data and analysis of new and established markets for performance fibres, fabrics and clothing, and is essential reading for executives who are working in (or supplying) this fast growing sector. It is also an invaluable one-stop-shop where people who are not involved in the industry on a day-to-day basis can find an authoritative source of relevant information which helps them to quickly gain an understanding of the key issues facing the companies in this sector.
Reports in Performance Apparel Markets include:
reports on major developments in the global performance apparel market, focusing on new products and technologies, innovative fibres and key players;
detailed, independently-researched reports on one of the following topics: antimicrobial fibres and fabrics, anti-static technology, flame resistant fibres and fabrics, high strength fibres and fabrics, high visibility apparel, microencapsulation, moisture management fabrics, performance swimwear, seamless knitting and stitch-free seaming technologies, smart and interactive textiles, stain protective apparel, stretch fibres and fabrics, surfwear and surf-inspired clothing, temperature regulation, UV protective fibres and fabrics, and waterproof breathable fabrics;
company profiles, outlining the business, product, market and manufacturing strategies employed by key players in the performance apparel industry; and
business news and developments affecting global performance apparel markets, majoring on innovations, mergers and acquisitions, investments, joint ventures, and financial performances.
Performance apparel represents one of the fastest growing sectors of the international textile and clothing industry – and market growth is being fuelled by the emergence of new fibres, new fabrics and innovative process technologies. The market is also being boosted by changes in consumer lifestyles. People are living longer and spending more time on leisure activities. New high-tech fabrics are being developed for a wide range of active sports such as aerobics, athletics, ballooning, cycling, hiking, mountaineering, parachuting, sailing, skiing, snowboarding, swimming, and windsurfing.
Exciting innovations are emerging in smart textiles and nanotechnology – and the sector’s growth prospects are helped by the trend in increasing demand for performance features in mainstream fashion.
Performance Apparel Markets is available on subscription – either in printed format only, or in printed and electronic format. If you choose the printed only option, you will receive 4 printed publications a year. Each issue contains five reports (as above).
Electronic supplement If you choose the printed and electronic option, you will receive an extra service. You will still receive each issue in printed format, delivered to you by traditional post.
In addition, you will be able to download PDF files containing the same information – but the PDF files will be available immediately on publication, so you don’t have to wait for the printing and mailing. You also have all the benefits of electronic files: instant access even when you are away from the office; convenient storage in your PC or laptop; portability; electronic search facility; and copy/paste facility.
You will also receive "Performance Apparel Update" delivered to you by email, free of charge, every month. This free supplement contains an update of business news as well as the latest product developments and innovations.
A subscription to Performance Apparel Markets will support your decision making, and provide the information you need to expand into new markets.
This is what our customers say:
"This is one of the best documents in the industry. Keep me informed about new publications."