
Published in November 1993

Product Overview
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- CHAPTER 1: INTRODUCTION
- Franchising: Manufacturers' Fast Track to Retail Markets
Nature of Franchising
Retail Franchising in France
Categories of Franchise - CHAPTER 2: BACKGROUND TO FRANCHISING IN FRANCE
- The Franchise Contract
Franchising Costs and Charges
The Importance of Retail Franchising
Combined Multiple Retailing and Franchising - CHAPTER 3: SIZE AND STRUCTURE OF TEXTILES AND CLOTHING RETAIL FRANCHISING
- Scale of General Franchise Activity
Activity in Textiles and Clothing
Size and Structure of Textiles and Clothing Franchising
Companies Involved - CHAPTER 4: FRANCHISING OPERATIONS IN FRANCE AND ABROAD
- Operations in France
Operations in Foreign Countries
Foreign Textiles and Clothing Franchises Active in France - CHAPTER 5: SUMMARY AND PROSPECTS
- Signs of Maturity
Polarisation of Operational Styles
Effects of Recession
The Future - CHAPTER 6: PROFILES: WOMEN'S OUTERWEAR
- Caroll
Devernois
Escada
Gérard Pasquier
Jean Chancel
Kookaï
Laurel
Max Mara - CHAPTER 7: PROFILES: MEN'S OUTERWEAR
- Bayard
Carnet de Vol
Harryland
Old River
Status CHAPTER 8: PROFILES: FRANCHISES OFFERING BOTH WOMEN'S AND MEN'S OUTERWEAR
- Camaïeu Femme and Camaïeu Homme
Jean Cacharel
Rodier - CHAPTER 9: PROFILES: CASUAL AND SPORTSWEAR
- The Athlete's Foot
Benetton
Chausport
Levi's Store
New Man
Stefanel - CHAPTER 10: PROFILES: CHILDREN'S CLOTHING
- Catimini
Chattawak
Clayeux
Jacadi
Kid Cool
Marèse
Petit Bateau
Sergent Major
Tartine et Chocolat
Z-La Marque des Z'Enfants - CHAPTER 11: PROFILES: LINGERIE, WEDDING DRESSES, MOTHER-TO-BE AND NURSERY PRODUCTS
- Etam Lingerie
Natalys
Prénatal
Pronuptia - CHAPTER 12: PROFILES: HOUSEHOLD TEXTILES, HANDKNITTING YARNS, HABERDASHERY, CRAFT AND OTHER GOODS
- Carré Blanc
Descamps
Geneviève Lethu
Imagine
Phildar
Pingouin
Souleiado
- APPENDIX 1: SUMMARY OF FRANCHISES BY RETAIL SECTOR
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- APPENDIX 2: LIST OF SPECIALISED TEXTILES AND CLOTHING RETAIL NETWORKS
- Women's Outerwear
Men's Outerwear
Shirts
Men's and Women's Sportswear
Children's Clothing
Nursery and Expectant Mothers' Products
Lingerie
Wedding Dresses and Accessories
Household Linen
Hand Knitting Yarns
Household Textiles
Haberdashery and Fabrics
- INDEX OF BRAND AND COMPANY NAMES
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