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Editorial: Pretenders to China's throne in the EU apparel import market
published in Issue 187, August 2017
China suffered further losses in share in the EU apparel market in 2016. Six years earlier, in 2010, over half of EU apparel imports in volume terms came from China. But in 2016 barely a third did so, reflecting moves by EU buyers to seek alternative sourcing locations. In a bid to hold on to their market share, Chinese exporters are cutting prices. In 2016 alone, the average price of EU apparel imports from China fell by over 8%. However, holding on to market share by cutting prices is not sustainable for a country in which labour costs are rising significantly and shortages of labour are a growing problem. China still dominates global apparel exports with a share of almost 40% while Bangladesh ranks second. But Bangladesh's share, at just 6%, is only a fraction of China's and China therefore has a commanding position on the world stage. In the EU market, however, China's position is under threat by Bangladesh and a number of other fast growing suppliers. In 2016 Bangladesh increased its share for the ninth year in succession and, at present growth rates, the country could overtake China to become the EU's largest apparel supplier by 2020. Bangladesh is not the only "pretender to China's throne", however. EU apparel imports from Cambodia and Vietnam are also growing rapidly, and many buyers see Myanmar as offering huge potential. Some of the more forward thinking retailers have already established a presence in Myanmar in order to gain first mover advantage. In this report Robin Anson analyses the factors which are causing China to lose share and highlights the competitive advantages which are helping Bangladesh, Cambodia, Myanmar and Vietnam to make gains. Also, he examines the strengths and weaknesses of these countries, and identifies the products which they supply in significant quantities and those which they supply at the most competitive prices.
Six times a year, Textile Outlook International provides up to 200 pages of expert comment and analysis. A subscription provides an overview of the global fibre, textile and apparel industries. It is essential reading for senior executives in the fibre, textile and apparel industries and for anyone who is not involved in the industry, but needs to quickly gain an understanding of the key issues.
Reports in Textile Outlook International include:
country profiles providing a comprehensive guide to the textile and clothing industries in a range of countries and regions. The reports include an economic and political profile together with a comprehensive overview of the main issues, plus an outlook for the future.
company profiles giving you the opportunity to learn from strategies employed by others. Companies profiled recently include retailers, manufacturers, innovators and sourcing companies involved in textiles and apparel as well as smaller companies which illustrate the opportunities for firms which are interested in selected sourcing locations.
trends in world textile and apparel trade and production taking into account current issues facing the industry such as global fibre prices; competition from China and other low cost countries; the elimination of quotas and imposition of selective new ones; relocation of production operations; the impact of economic factors affecting trade; international trade agreements; trade promotion agreements (TPAs); and much more.
trends in EU and US imports of textiles and clothing providing comprehensive statistical data and analysis of the top ten supplying countries to the EU and US markets. These reports are updated each year and contain value and volume data as well as average prices and analyses of trends for up to 15 product categories.
innovations, technological developments, business development opportunities, individual sector analysis and political implications which affect players in the global fibre, textile and apparel industries. Some of the topics which have been covered in recent reports include: new innovations in the textile and clothing industry, such as environmentally friendly textiles, plant based fibres, and developments in textile colorants; innovations in textile machinery; and overviews of the European swimwear, hosiery and lingerie markets.
So whether you are involved in fibres, textiles or clothing in manufacturing, spinning, weaving, knitting, sewing, import/export, retailing or if you are in education or consultancy or investment or finance, a subscription to Textile Outlook International will tell you what you need to know about the key trends in the industry.
Textile Outlook International is available on subscription either in printed format only, or in printed and electronic format. If you choose the printed only option, you will receive 6 printed publications a year, containing a total of 30 reports plus editorials written by Robin Anson, our editorial director and in-house industry expert.
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